Della Vite Spritz RTD
Motion & Stills
A launch campaign for Della Vite’s canned spritz range: stills, motion, edit and colour grade.
Five spritzes, five pastel cans, one table dressed for an Italian summer. Each serve styled so you could almost taste it through the screen.
(Concept)
Della Vite launched a new RTD range, with five flavours built on Italian white wine. We set a table straight out of a sunny Italian summer, showing the full range alongside a serve for every flavour, liquid and all.
(Production)
Packshots went down on pure white to keep the metallic finish clean, then the table scene carried the hero video and range stills. We finished outside with lifestyle stills that lean into the cans’ on-the-go nature.
(Results)
Format
Motion & Stills
Deliverables
Hero Video Hero Range Stills Lifestyle Stills Packshots
